How to Innovate in Business?

Why the Innovation so important to business? There are some people who doing the business not even know what is so important. Big companies such as Apple, Toyota, and Samsung always give precedence to the innovation. Apple developed the I-Phone, I-Pad, and Mac Book Pro. If your company doesn’t develop, so how your company can get bigger.

However, If the innovation is so essential why many companies concentrate to obstruct other companies catch their consumers. Because, they only know how to encourage their company but, don’t know how to advance new products.

To concentrate on killing the other companies is not the right way to doing the business. According to the text page 1, there is the person name Carol. “Carol runs a small family business. She is very good. She knows what she is doing and is able to tell everyone else specifically what to do too.” (Reh, n.d.). By the end, her business was going downhill because she concentrated only how to keep her consumer in her hand. When the employees told her to create new products, she always complains her employees. So, the proprietor should listen to the employees though because every people have different ideas, experience, education, and background.

Conversely, giving precedence to the employees makes your company getting better. According to the text page 2, “Valerie has her hands full. Her little company has been growing so quickly that it's hard to keep up. There are a lot of new employees who need to be trained in how the company does things.” (Reh, n.d.) cause of she gave the freedom to her employees to make a mistake[create new goods].

So, why one company fail while the other company succeed? Because, the success company think in a different ways. The owner gave the employees show their ideas and represent their best skill. In my opinion, owner must give the subordinates a freedom to do their work and show what they think so; they will give you a yield.

Text Reference

Reh, F. J. (n.d.). How to Innovate in Business. About.com. Retrieved November 7, 2010, from http://management.about.com/od/businessstrategy/a/Innovation.htm

Picture Reference

innovation_machine.jpg (JPEG Image, 500x369 pixels) - Scaled (0%). (n.d.). . Retrieved from http://www.jpb.com/pictures/innovation_machine.jpg